{"id":3870,"date":"2019-03-07T09:54:08","date_gmt":"2019-03-07T08:54:08","guid":{"rendered":"https:\/\/www.neurowebdesign.it\/it\/?page_id=3870"},"modified":"2021-10-15T14:48:43","modified_gmt":"2021-10-15T12:48:43","slug":"analisi-di-usabilita-6","status":"publish","type":"page","link":"https:\/\/www.neurowebdesign.it\/it\/neuromarketing\/","title":{"rendered":"Neuromarketing"},"content":{"rendered":"<div class=\"wpb-content-wrapper\">[vc_row full_width=&#8221;stretch_row_content_no_spaces&#8221;][vc_column]\n\t\t\t<!-- START neuromarketing_it REVOLUTION SLIDER 6.7.34 --><p class=\"rs-p-wp-fix\"><\/p>\n\t\t\t<rs-module-wrap id=\"rev_slider_111_1_wrapper\" data-source=\"gallery\" style=\"visibility:hidden;background:transparent;padding:0;margin:0px auto;margin-top:0;margin-bottom:0;\">\n\t\t\t\t<rs-module id=\"rev_slider_111_1\" style=\"\" data-version=\"6.7.34\">\n\t\t\t\t\t<rs-slides style=\"overflow: hidden; position: absolute;\">\n\t\t\t\t\t\t<rs-slide style=\"position: absolute;\" data-key=\"rs-178\" data-title=\"Slide\" data-duration=\"7000\" data-anim=\"r:0;\" data-in=\"o:1;\" data-out=\"o:1;\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\/\/www.neurowebdesign.it\/wp-content\/plugins\/revslider\/sr6\/assets\/assets\/dummy.png\" alt=\"\" title=\"Neuromarketing\" class=\"rev-slidebg tp-rs-img rs-lazyload\" data-lazyload=\"\/\/www.neurowebdesign.it\/wp-content\/uploads\/2019\/03\/neurowebdesign_neuromarketing2.jpg\" data-bg=\"p:center top;\" data-parallax=\"10\" data-no-retina>\n<!--\n\t\t\t\t\t\t\t--><h1\n\t\t\t\t\t\t\t\tid=\"slider-111-slide-178-layer-1\" \n\t\t\t\t\t\t\t\tclass=\"rs-layer\"\n\t\t\t\t\t\t\t\tdata-type=\"text\"\n\t\t\t\t\t\t\t\tdata-color=\"rgba(255, 255, 255, 1)\"\n\t\t\t\t\t\t\t\tdata-rsp_ch=\"on\"\n\t\t\t\t\t\t\t\tdata-xy=\"x:c;xo:0,1px,0,0;y:m;yo:0,0,0,-1px;\"\n\t\t\t\t\t\t\t\tdata-text=\"s:60,50,40,35;l:65,50,40,35;fw:300;a:center,left,left,left;\"\n\t\t\t\t\t\t\t\tdata-frame_1=\"e:power2.inOut;sp:150;\"\n\t\t\t\t\t\t\t\tdata-frame_999=\"e:nothing;st:w;sp:0;sR:6850.0003051758;\"\n\t\t\t\t\t\t\t\tstyle=\"z-index:5;font-family:'Raleway';\"\n\t\t\t\t\t\t\t><center>Neuromarketing<\/center> \n\t\t\t\t\t\t\t<\/h1><!--\n-->\t\t\t\t\t<\/rs-slide>\n\t\t\t\t\t<\/rs-slides>\n\t\t\t\t<\/rs-module>\n\t\t\t\t<script>\n\t\t\t\t\tsetREVStartSize({c: 'rev_slider_111_1',rl:[1240,1024,778,480],el:[400,300,250,200],gw:[1920,1024,778,480],gh:[400,300,250,200],type:'standard',justify:'',layout:'fullwidth',mh:\"0\"});if (window.RS_MODULES!==undefined && window.RS_MODULES.modules!==undefined && window.RS_MODULES.modules[\"revslider1111\"]!==undefined) {window.RS_MODULES.modules[\"revslider1111\"].once = false;window.revapi111 = undefined;if (window.RS_MODULES.checkMinimal!==undefined) window.RS_MODULES.checkMinimal()}\n\t\t\t\t<\/script>\n\t\t\t<\/rs-module-wrap>\n\t\t\t<!-- END REVOLUTION SLIDER -->\n[\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221;][vc_column][vc_custom_heading text=&#8221;Cos&#8217;\u00e8 il Neuromarketing?&#8221; font_container=&#8221;tag:h2|font_size:35|text_align:center|color:%2356c3db&#8221; css=&#8221;.vc_custom_1602165419683{padding-top: 30px !important;}&#8221;][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_empty_space][vc_column_text]<strong>Il neuromarketing \u00e8 l&#8217;applicazione delle Neuroscienze al marketing tradizionale<\/strong> allo scopo di indagare il comportamento del consumatore in risposta ad uno stimolo.\r\n\r\nLe tradizionali ricerche di mercato analizzano solo la parte razionale dei processi decisionali dei tuoi consumatori. Tuttavia, <strong>il 95% delle decisioni d&#8217;acquisto \u00e8 preso irrazionalmente<\/strong>. Questo significa che ad oggi conosci solo il 5% del tuo potenziale cliente.\r\n\r\n<strong>Il neuromarketing ti consente di comprendere i processi decisionali inconsci<\/strong>, che stanno dietro la Scelta e che sono responsabili della gran parte delle decisioni d&#8217;acquisto.[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;6388&#8243; img_size=&#8221;full&#8221;][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221;][vc_column][vc_custom_heading text=&#8221;Ambiti di applicazione del Neuromarketing&#8221; font_container=&#8221;tag:h2|font_size:35|text_align:center|color:%2356c3db&#8221;][vc_column_text]<strong>Il neuromarketing non ha limiti<\/strong>. Pu\u00f2 essere applicato a qualsiasi cosa funzionale agli obiettivi aziendali. Questo perch\u00e9 le aziende vivono e prosperano grazie al rapporto che hanno con i propri consumatori e l&#8217;unico modo per offrire loro un servizio\/prodotto utile e coinvolgente \u00e8 <strong>imparare a conoscerli.\u00a0<\/strong>NeuroWebDesign ti aiuta a comprendere i tuoi consumatori analizzando le loro emozioni, i loro comportamenti e sensazioni in risposta alla tua comunicazione.\r\n\r\nApplichiamo il neuromarketing nei seguenti ambiti:\r\n<ul>\r\n \t<li style=\"line-height: 35px;\">Sito web, App, Software, Portali e Piattaforme digitali di qualunque tipologia,<\/li>\r\n \t<li style=\"line-height: 35px;\">Naming, Logo design, Payoff o qualsiasi altra dinamica legata alla Brand Identity,<\/li>\r\n \t<li style=\"line-height: 35px;\">Video advertising ed analisi della comunicazione verso l&#8217;esterno.<\/li>\r\n<\/ul>\r\n[\/vc_column_text][vc_custom_heading text=&#8221;Tecniche e strumenti del Neuromarketing&#8221; font_container=&#8221;tag:h2|font_size:35|text_align:center|color:%2356c3db&#8221;][vc_empty_space][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1552395913298{background-color: #c7effc !important;}&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;2911&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_custom_heading text=&#8221;Eye Tracking: Il punto di vista dell&#8217;utente&#8221; font_container=&#8221;tag:h3|font_size:32|text_align:left|color:%23020307&#8243;][vc_column_text]\r\n<p class=\"font_7\">L&#8217;<a href=\"https:\/\/www.neurowebdesign.it\/it\/ambiti-applicazione-eye-tracking\/\" target=\"_blank\" rel=\"noopener\"><strong>Eye Tracking<\/strong><\/a> consente di <strong>monitorare e registrare lo spostamento oculare<\/strong> dell&#8217;utente mentre naviga nel web oppure mentre guarda un&#8217;immagine o un video. \u00c8 in grado di captare\u00a0in maniera accurata e precisa per quanto tempo viene vista una determinata area, dopo quanti secondi un elemento salta all&#8217;occhio dell&#8217;utente e in che ordine le diverse zone di un&#8217;interfaccia vengono visionate.<\/p>\r\n<p class=\"font_7\">Utilizzando l&#8217;Eye Tracking in un&#8217;analisi di usabilit\u00e0 si riescono a determinare gli <strong>elementi di successo e i punti deboli<\/strong> di un sito web, <strong>l&#8217;usabilit\u00e0<\/strong> dello stesso e il suo <strong>appeal<\/strong>. Informazioni che difficilmente possono essere raccolte attraverso l&#8217;utilizzo dei pi\u00f9 tradizionali strumenti di web analysis (Google Analytics, mouseflow, ecc&#8230;).<\/p>\r\n[\/vc_column_text][vc_single_image image=&#8221;4186&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; css_animation=&#8221;bounceIn&#8221; css=&#8221;.vc_custom_1599234289186{margin-top: -40px !important;margin-bottom: 0px !important;}&#8221;][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; el_id=&#8221;eeg&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_custom_heading text=&#8221;EEG: Misuriamo le Emozioni&#8221; font_container=&#8221;tag:h3|font_size:32|text_align:left|color:%2356c3db&#8221;][vc_column_text]\r\n<p class=\"font_8\">L\u2019<a href=\"https:\/\/www.neurowebdesign.it\/it\/neuromarketing-elettroencefalogramma-eeg\/\" target=\"_blank\" rel=\"noopener\"><strong>EEG<\/strong><\/a> (o elettroencefalogramma) \u00e8 un dispositivo in grado di registrare e misurare l&#8217;attivit\u00e0 elettrica del cervello attraverso particolari elettrodi posizionati sul capo del soggetto tester.<\/p>\r\n<p class=\"font_8\">L\u2019EEG consente di<strong> misurare e registrare le emozioni e gli stati d&#8217;animo<\/strong> (concentrazione, stress, calma, divertimento, etc..) di un\u00a0utente\u00a0che naviga\u00a0un sito web, piattaforma, software per ottimizzare ed elevare la sua\u00a0User Experience. Pu\u00f2 essere utilizzato per scoprire il coinvolgimento emotivo suscitato dal tuo brand, video o packaging.<\/p>\r\n[\/vc_column_text][vc_single_image image=&#8221;4185&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; css_animation=&#8221;bounceIn&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;3326&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221;][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1551951070405{background-color: #c7effc !important;}&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;4182&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_custom_heading text=&#8221;GSR: Misuriamo l&#8217;intensit\u00e0 delle emozioni&#8221; font_container=&#8221;tag:h3|font_size:32|text_align:left|color:%23020307&#8243;][vc_column_text]\r\n<p class=\"font_7\">Il <strong>Galvanic-Skin-Responce (GSR)\u00a0<\/strong>\u00e8 uno strumento in grado\u00a0di rilevare i cambiamenti nell&#8217;attivit\u00e0 delle ghiandole sudoripare, che riflettono l&#8217;intensit\u00e0 dello stato emotivo dei partecipanti allo studio. Il GSR \u00e8 un&#8217;ulteriore fonte di informazioni del livello di eccitazione emotiva, per convalidare i dati ricavati da user-test, packaging o video advertising test. <strong>La triangolazione dei dati tra elettroencefalogramma, eye tracking e GSR<\/strong> ci permette di avere un quadro specifico ed oggettivo del comportamento dei tuoi consumatori in risposta alla tua attivit\u00e0 di marketing.<\/p>\r\n[\/vc_column_text][vc_single_image image=&#8221;4187&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; css_animation=&#8221;bounceIn&#8221;][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; content_placement=&#8221;middle&#8221;][vc_column][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_custom_heading text=&#8221;IAT Test: Ci\u00f2 che il consumatore pensa ma non dice&#8221; font_container=&#8221;tag:h3|font_size:32|text_align:left|color:%2356c3db&#8221;][vc_column_text]<a href=\"https:\/\/www.neurowebdesign.it\/it\/test-ad-associazione-implicita-iat\/\" target=\"_blank\" rel=\"noopener\">L&#8217;<strong>IAT (Implicit-Association-Test)<\/strong><\/a>\u00a0consente di misurare ci\u00f2 che \u00e8 implicito senza il coinvolgimento del processo razionalizzante. In parole semplice, \u00e8 in grado di <strong>cogliere quello che il consumatore pensa ma non dice.<\/strong>\r\n\r\nAd esempio, pu\u00f2 essere uno strumento <strong>propedeutico alla verifica delle associazioni dei valori di marca nel consumatore<\/strong>, in risposta ad uno stimolo (immagine, logo, video, etc..).\r\n\r\nGli utenti sono chiamati a rispondere istintivamente alle domande molto brevi e coincise che gli vengono poste. La differenza nei tempi di risposta e nel numero di errori nello svolgimento dei blocchi di cui si compone l\u2019IAT, sono metriche utili per misurare la forza relativa dell\u2019associazione ad esempio di un logo ad un valore piuttosto che ad un altro (e viceversa).[\/vc_column_text][vc_single_image image=&#8221;4188&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; css_animation=&#8221;bounceIn&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;4193&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221;][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221;][vc_column][vc_custom_heading text=&#8221;Scopri anche&#8221; font_container=&#8221;tag:p|font_size:35|text_align:center|color:%2356c3db&#8221; use_theme_fonts=&#8221;yes&#8221;][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/3&#8243; offset=&#8221;vc_hidden-xs&#8221; css=&#8221;.vc_custom_1551698478668{margin-bottom: -50px !important;}&#8221;][interective_banner effects=&#8221;effect-apollo&#8221; url=&#8221;url:https%3A%2F%2Fwww.neurowebdesign.it%2Fit%2Fanalisi-di-usabilita-e-user-experience%2F|||&#8221; titlesize=&#8221;&#8221; clr=&#8221;#ffffff&#8221; blank=&#8221;&#8221; title=&#8221;Analisi di Usabilit\u00e0 e User Experience&#8221; image_id=&#8221;4269&#8243;][\/vc_column][vc_column width=&#8221;1\/3&#8243; offset=&#8221;vc_hidden-xs&#8221;][interective_banner effects=&#8221;effect-apollo&#8221; url=&#8221;url:https%3A%2F%2Fwww.neurowebdesign.it%2Fit%2Fneuromarketing-e-turismo%2F&#8221; titlesize=&#8221;&#8221; clr=&#8221;#ffffff&#8221; blank=&#8221;&#8221; title=&#8221;Neuromarketing e Turismo&#8221; image_id=&#8221;4270&#8243;][\/vc_column][vc_column width=&#8221;1\/3&#8243; offset=&#8221;vc_hidden-xs&#8221;][interective_banner effects=&#8221;effect-apollo&#8221; url=&#8221;url:https%3A%2F%2Fwww.neurowebdesign.it%2Fit%2Fpackaging-brand-identity-video-advertising%2F|||&#8221; titlesize=&#8221;&#8221; clr=&#8221;#ffffff&#8221; blank=&#8221;&#8221; title=&#8221;Packaging Test, Video Advertising, Brand Idendity&#8221; image_id=&#8221;4273&#8243;][\/vc_column][\/vc_row][vc_row equal_height=&#8221;yes&#8221;][vc_column width=&#8221;1\/3&#8243; offset=&#8221;vc_hidden-lg vc_hidden-md vc_hidden-sm&#8221; css=&#8221;.vc_custom_1557407389112{margin-top: 0px !important;margin-bottom: 0px !important;}&#8221;][interective_banner effects=&#8221;effect-apollo&#8221; url=&#8221;url:https%3A%2F%2Fwww.neurowebdesign.it%2Fit%2Fanalisi-di-usabilita-e-user-experience%2F|||&#8221; clr=&#8221;#ffffff&#8221; blank=&#8221;&#8221; title=&#8221;Analisi di Usabilit\u00e0 e User Experience&#8221; image_id=&#8221;4298&#8243;][\/vc_column][vc_column width=&#8221;1\/3&#8243; offset=&#8221;vc_hidden-lg vc_hidden-md vc_hidden-sm&#8221; css=&#8221;.vc_custom_1557407395343{margin-top: 0px !important;margin-bottom: 0px !important;}&#8221;][interective_banner effects=&#8221;effect-apollo&#8221; url=&#8221;url:https%3A%2F%2Fwww.neurowebdesign.it%2Fit%2Fneuromarketing-e-turismo%2F&#8221; clr=&#8221;#ffffff&#8221; blank=&#8221;&#8221; title=&#8221;Neuromarketing e Turismo&#8221; image_id=&#8221;4297&#8243;][\/vc_column][vc_column width=&#8221;1\/3&#8243; offset=&#8221;vc_hidden-lg vc_hidden-md vc_hidden-sm&#8221; css=&#8221;.vc_custom_1557407402414{margin-top: 0px !important;margin-bottom: 0px !important;}&#8221;][interective_banner effects=&#8221;effect-apollo&#8221; url=&#8221;url:https%3A%2F%2Fwww.neurowebdesign.it%2Fit%2Fpackaging-brand-identity-video-advertising%2F|||&#8221; clr=&#8221;#ffffff&#8221; blank=&#8221;&#8221; title=&#8221;Packaging Test, Video Advertising, Brand Idendity&#8221; image_id=&#8221;4299&#8243;][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221;][vc_column][vc_empty_space height=&#8221;60px&#8221;][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; content_placement=&#8221;middle&#8221; css=&#8221;.vc_custom_1551706719727{background-color: #c7effc !important;}&#8221;][vc_column width=&#8221;1\/2&#8243; offset=&#8221;vc_hidden-xs&#8221;][vc_single_image image=&#8221;3750&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243; offset=&#8221;vc_hidden-xs&#8221;][vc_custom_heading text=&#8221;Richiedi ora un'&#8221; font_container=&#8221;tag:h2|font_size:32|text_align:center|color:%23000000&#8243; google_fonts=&#8221;font_family:Titillium%20Web%3A200%2C200italic%2C300%2C300italic%2Cregular%2Citalic%2C600%2C600italic%2C700%2C700italic%2C900|font_style:600%20bold%20regular%3A600%3Anormal&#8221;][vc_custom_heading text=&#8221;Analisi di Neuromarketing&#8221; font_container=&#8221;tag:h2|font_size:40|text_align:center&#8221; google_fonts=&#8221;font_family:Titillium%20Web%3A200%2C200italic%2C300%2C300italic%2Cregular%2Citalic%2C600%2C600italic%2C700%2C700italic%2C900|font_style:600%20bold%20regular%3A600%3Anormal&#8221;][vc_custom_heading text=&#8221;per la tua azienda&#8221; font_container=&#8221;tag:h2|font_size:32|text_align:center|color:%23000000&#8243; google_fonts=&#8221;font_family:Titillium%20Web%3A200%2C200italic%2C300%2C300italic%2Cregular%2Citalic%2C600%2C600italic%2C700%2C700italic%2C900|font_style:600%20bold%20regular%3A600%3Anormal&#8221;][vc_empty_space][vc_column_text]\r\n<p style=\"text-align: center;\"><a class=\"btn-gold\" href=\"\/it\/coltiva-la-tua-idea\">CONTATTACI<\/a><\/p>\r\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; content_placement=&#8221;middle&#8221; css=&#8221;.vc_custom_1551706719727{background-color: #c7effc !important;}&#8221;][vc_column width=&#8221;1\/2&#8243; offset=&#8221;vc_hidden-lg vc_hidden-md vc_hidden-sm&#8221; css=&#8221;.vc_custom_1551707270037{margin-bottom: -32px !important;}&#8221;][vc_single_image image=&#8221;3750&#8243; img_size=&#8221;medium&#8221; alignment=&#8221;center&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243; offset=&#8221;vc_hidden-lg vc_hidden-md vc_hidden-sm&#8221;][vc_custom_heading text=&#8221;Richiedi ora un'&#8221; font_container=&#8221;tag:h2|font_size:24|text_align:center|color:%23000000&#8243; google_fonts=&#8221;font_family:Titillium%20Web%3A200%2C200italic%2C300%2C300italic%2Cregular%2Citalic%2C600%2C600italic%2C700%2C700italic%2C900|font_style:600%20bold%20regular%3A600%3Anormal&#8221;][vc_custom_heading text=&#8221;Analisi di Neuromarketing&#8221; font_container=&#8221;tag:h2|font_size:32|text_align:center&#8221; google_fonts=&#8221;font_family:Titillium%20Web%3A200%2C200italic%2C300%2C300italic%2Cregular%2Citalic%2C600%2C600italic%2C700%2C700italic%2C900|font_style:600%20bold%20regular%3A600%3Anormal&#8221;][vc_custom_heading text=&#8221;per la tua azienda&#8221; font_container=&#8221;tag:h2|font_size:24|text_align:center|color:%23000000&#8243; google_fonts=&#8221;font_family:Titillium%20Web%3A200%2C200italic%2C300%2C300italic%2Cregular%2Citalic%2C600%2C600italic%2C700%2C700italic%2C900|font_style:600%20bold%20regular%3A600%3Anormal&#8221;][vc_empty_space][vc_column_text]\r\n<p style=\"text-align: center;\"><a class=\"btn-gold\" href=\"\/it\/coltiva-la-tua-idea\">CONTATTACI<\/a><\/p>\r\n[\/vc_column_text][\/vc_column][\/vc_row]<\/div>","protected":false},"excerpt":{"rendered":"[vc_row full_width=&#8221;stretch_row_content_no_spaces&#8221;][vc_column][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221;][vc_column][vc_custom_heading text=&#8221;Cos&#8217;\u00e8 il Neuromarketing?&#8221; font_container=&#8221;tag:h2|font_size:35|text_align:center|color:%2356c3db&#8221; css=&#8221;.vc_custom_1602165419683{padding-top: 30px !important;}&#8221;][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_empty_space][vc_column_text]Il neuromarketing \u00e8 l&#8217;applicazione delle Neuroscienze al marketing tradizionale allo scopo di indagare il comportamento del consumatore in risposta ad uno stimolo. Le tradizionali ricerche di mercato analizzano solo la parte razionale dei processi decisionali dei tuoi consumatori. Tuttavia, il 95% delle decisioni d&#8217;acquisto [&hellip;]","protected":false},"author":9,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-3870","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Neuromarketing: neuroscienze applicate al marketing | NeuroWebDesign<\/title>\n<meta name=\"description\" content=\"Cos&#039;\u00e8 il Neuromarketing? 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