{"id":3912,"date":"2019-03-04T12:16:56","date_gmt":"2019-03-04T11:16:56","guid":{"rendered":"https:\/\/www.neurowebdesign.it\/it\/?page_id=3912"},"modified":"2021-10-15T14:52:00","modified_gmt":"2021-10-15T12:52:00","slug":"analisi-di-usabilita-4","status":"publish","type":"page","link":"https:\/\/www.neurowebdesign.it\/en\/online-usability-tests\/","title":{"rendered":"Online Usability Tests"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row full_width=&#8221;stretch_row_content_no_spaces&#8221;][vc_column]\n\t\t\t<!-- START analisitradizionale_en REVOLUTION SLIDER 6.7.34 --><p class=\"rs-p-wp-fix\"><\/p>\n\t\t\t<rs-module-wrap id=\"rev_slider_116_2_wrapper\" data-source=\"gallery\" style=\"visibility:hidden;background:transparent;padding:0;margin:0px auto;margin-top:0;margin-bottom:0;\">\n\t\t\t\t<rs-module id=\"rev_slider_116_2\" style=\"\" data-version=\"6.7.34\">\n\t\t\t\t\t<rs-slides style=\"overflow: hidden; position: absolute;\">\n\t\t\t\t\t\t<rs-slide style=\"position: absolute;\" data-key=\"rs-183\" data-title=\"Slide\" data-duration=\"7000\" data-in=\"o:1;\" data-out=\"o:1;\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\/\/www.neurowebdesign.it\/wp-content\/plugins\/revslider\/sr6\/assets\/assets\/dummy.png\" alt=\"\" title=\"Online Usability Tests\" class=\"rev-slidebg tp-rs-img rs-lazyload\" data-lazyload=\"\/\/www.neurowebdesign.it\/wp-content\/uploads\/2020\/04\/online-user-test.jpg\" data-bg=\"p:center top;\" data-parallax=\"10\" data-no-retina>\n<!--\n\t\t\t\t\t\t\t--><rs-layer\n\t\t\t\t\t\t\t\tid=\"slider-116-slide-183-layer-1\" \n\t\t\t\t\t\t\t\tdata-type=\"text\"\n\t\t\t\t\t\t\t\tdata-color=\"rgba(255, 255, 255, 1)\"\n\t\t\t\t\t\t\t\tdata-rsp_ch=\"on\"\n\t\t\t\t\t\t\t\tdata-xy=\"x:c;y:m;yo:-1px,0,0,0;\"\n\t\t\t\t\t\t\t\tdata-text=\"s:60,50,40,35;l:60,50,40,35;fw:300;\"\n\t\t\t\t\t\t\t\tdata-frame_0=\"tp:600;\"\n\t\t\t\t\t\t\t\tdata-frame_1=\"tp:600;e:power2.inOut;st:0;sp:150;\"\n\t\t\t\t\t\t\t\tdata-frame_999=\"tp:600;e:nothing;st:w;sp:0;sR:6850;\"\n\t\t\t\t\t\t\t\tstyle=\"z-index:5;font-family:'Raleway';\"\n\t\t\t\t\t\t\t>Online Usability Tests\n\n \n\t\t\t\t\t\t\t<\/rs-layer><!--\n-->\t\t\t\t\t<\/rs-slide>\n\t\t\t\t\t<\/rs-slides>\n\t\t\t\t<\/rs-module>\n\t\t\t\t<script>\n\t\t\t\t\tsetREVStartSize({c: 'rev_slider_116_2',rl:[1240,1024,778,480],el:[],gw:[1920,1024,778,480],gh:[400,300,250,200],type:'standard',justify:'',layout:'fullwidth',mh:\"0\"});if (window.RS_MODULES!==undefined && window.RS_MODULES.modules!==undefined && window.RS_MODULES.modules[\"revslider1162\"]!==undefined) {window.RS_MODULES.modules[\"revslider1162\"].once = false;window.revapi116 = undefined;if (window.RS_MODULES.checkMinimal!==undefined) window.RS_MODULES.checkMinimal()}\n\t\t\t\t<\/script>\n\t\t\t<\/rs-module-wrap>\n\t\t\t<!-- END REVOLUTION SLIDER -->\n[\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221;][vc_column][vc_empty_space][vc_custom_heading text=&#8221;Improve the Usability of your digital platform&#8221; font_container=&#8221;tag:h1|text_align:center|color:%2356c3db&#8221; use_theme_fonts=&#8221;yes&#8221;][vc_empty_space][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;3940&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_column_text]<\/p>\r\n<h3 id=\"a-cosa-serve\" class=\"u-color-50 u-margin-top-xxl\">WHAT IT IS FOR<\/h3>\r\n<p>The online usability tests runned by Eye Tracking and Artificial Intelligence softwares are extremely useful if carried out during the <strong>development phase<\/strong> of a digital platform as they allow to be make modifications that could prove to be more expensive in terms of time and investment if carried out at a later date.<\/p>\r\n<p>However this kind of user tests can still be carried out when the digital service is <strong>already published<\/strong>, to better understand the problems encountered by the user, going deeper in his browsing behavior than the simple data of Google Analytics or software that analyze the movement of the mouse. This allows to redesign some components of the platform itself in a more user-friendly and therefore more effective perspective.<\/p>\r\n<h3 id=\"come-si-utilizza\" class=\"u-color-50 u-margin-top-xxl\">WHAT WE CAN DO FOR YOU<\/h3>\r\n<p>The NeuroWebDesign team uses <strong>the best Eye Tracking and Artificial Intelligence software<\/strong> to carry out remote usability tests and provide you with a 360 \u00b0 view of the navigation process of your users. Analyzes the data obtained and provides you with <strong>adequate solutions to increase the performance<\/strong> of your online platform in a user-centric perspective.<\/p>\r\n<p>In addition to a complete report on the analysis and the improvements to be made, our researchers will follow you step by step in optimizing your online service through <strong>constant support over the months<\/strong> and directing you towards the <strong>improvement of CRO and ROI<\/strong>.[\/vc_column_text][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221;][vc_column][vc_custom_heading text=&#8221;Attention Anlaysis&#8221; font_container=&#8221;tag:h2|font_size:35|text_align:center|color:%2356c3db&#8221; use_theme_fonts=&#8221;yes&#8221;][vc_empty_space][vc_column_text]Thanks to our Eye Tracking and Artificial Intelligence software, we are able to analyze the movement of the human eye of those who browse a website in the first few seconds of navigation. In this way, we are able to understand <strong>what immediately attracts the user&#8217;s gaze<\/strong> and therefore the effectiveness of your interface for your business goals.[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_column_text]<\/p>\r\n<h3>WHAT IT IS FOR<\/h3>\r\n<p>It allows you to make <strong>objective decisions<\/strong> based on analyzing the movement of users&#8217; gaze on the web. For example, if you are undecided whether to publish version A or version B of a web page, you can use this method to understand before its publication, which version is the most performing.<\/p>\r\n<h3>WHAT WE CAN DO FOR YOU<\/h3>\r\n<p>With this type of test, NeuroWebDesign is able to guarantee you quick, easily implementable solutions and allows you to achieve excellent statistical reliability so that <strong>every decision is supported by data<\/strong>. Moreover, this approach allows you to understand right away (before publication) if your product \/ service has the desired impact.[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;3990&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221;][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221;][vc_column][vc_custom_heading text=&#8221;Find out also&#8221; font_container=&#8221;tag:h2|font_size:35|text_align:center|color:%2356c3db&#8221; use_theme_fonts=&#8221;yes&#8221;][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/3&#8243; offset=&#8221;vc_hidden-xs&#8221; css=&#8221;.vc_custom_1551698478668{margin-bottom: -50px !important;}&#8221;][interective_banner effects=&#8221;effect-apollo&#8221; url=&#8221;url:%2Fen%2Fusability-tests-with-biometric-tools|||&#8221; titlesize=&#8221;&#8221; clr=&#8221;#ffffff&#8221; blank=&#8221;&#8221; title=&#8221;Usability tests with biometric tools&#8221; image_id=&#8221;4281&#8243;][\/vc_column][vc_column width=&#8221;1\/3&#8243; 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clr=&#8221;#ffffff&#8221; blank=&#8221;&#8221; title=&#8221;Neuromarketing and tourism&#8221; image_id=&#8221;4297&#8243; caption_url=&#8221;&#8221;][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221;][vc_column][vc_empty_space height=&#8221;60px&#8221;][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; content_placement=&#8221;middle&#8221; css=&#8221;.vc_custom_1551706719727{background-color: #c7effc !important;}&#8221;][vc_column width=&#8221;1\/2&#8243; offset=&#8221;vc_hidden-xs&#8221;][vc_single_image image=&#8221;3750&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243; offset=&#8221;vc_hidden-xs&#8221;][vc_custom_heading text=&#8221;Ask now for an&#8221; font_container=&#8221;tag:h2|font_size:32|text_align:center|color:%23000000&#8243; google_fonts=&#8221;font_family:Titillium%20Web%3A200%2C200italic%2C300%2C300italic%2Cregular%2Citalic%2C600%2C600italic%2C700%2C700italic%2C900|font_style:600%20bold%20regular%3A600%3Anormal&#8221;][vc_custom_heading text=&#8221;Online Usability Test&#8221; 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offset=&#8221;vc_hidden-lg vc_hidden-md vc_hidden-sm&#8221; css=&#8221;.vc_custom_1551707270037{margin-bottom: -32px !important;}&#8221;][vc_single_image image=&#8221;3750&#8243; img_size=&#8221;medium&#8221; alignment=&#8221;center&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243; offset=&#8221;vc_hidden-lg vc_hidden-md vc_hidden-sm&#8221;][vc_custom_heading text=&#8221;Ask now for a&#8221; font_container=&#8221;tag:h2|font_size:24|text_align:center|color:%23000000&#8243; google_fonts=&#8221;font_family:Titillium%20Web%3A200%2C200italic%2C300%2C300italic%2Cregular%2Citalic%2C600%2C600italic%2C700%2C700italic%2C900|font_style:600%20bold%20regular%3A600%3Anormal&#8221;][vc_custom_heading text=&#8221;Traditional Usability Test&#8221; font_container=&#8221;tag:h2|font_size:32|text_align:center&#8221; google_fonts=&#8221;font_family:Titillium%20Web%3A200%2C200italic%2C300%2C300italic%2Cregular%2Citalic%2C600%2C600italic%2C700%2C700italic%2C900|font_style:600%20bold%20regular%3A600%3Anormal&#8221;][vc_custom_heading text=&#8221;for your digital platform&#8221; font_container=&#8221;tag:h2|font_size:24|text_align:center|color:%23000000&#8243; google_fonts=&#8221;font_family:Titillium%20Web%3A200%2C200italic%2C300%2C300italic%2Cregular%2Citalic%2C600%2C600italic%2C700%2C700italic%2C900|font_style:600%20bold%20regular%3A600%3Anormal&#8221;][vc_empty_space][vc_column_text]<\/p>\r\n<p style=\"text-align: center;\"><a class=\"btn-gold\" href=\"\/en\/grow-your-idea\/\">CONTACTS<\/a><\/p>\r\n<p>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\r\n<\/div>","protected":false},"excerpt":{"rendered":"[vc_row full_width=&#8221;stretch_row_content_no_spaces&#8221;][vc_column][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221;][vc_column][vc_empty_space][vc_custom_heading text=&#8221;Improve the Usability of your digital platform&#8221; font_container=&#8221;tag:h1|text_align:center|color:%2356c3db&#8221; use_theme_fonts=&#8221;yes&#8221;][vc_empty_space][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;3940&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_column_text] WHAT IT IS FOR The online usability tests runned by Eye Tracking and Artificial Intelligence softwares are extremely useful if carried out during the development phase of a digital platform as they allow to be make modifications [&hellip;]","protected":false},"author":9,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-3912","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Test di Usabilit\u00e0 Online | NeuroWebDesign, UX e Neuromarketing<\/title>\n<meta name=\"description\" content=\"Vuoi migliorare l&#039;usabilit\u00e0 della tua piattaforma digitale attraverso una metodologia innovativa e agile? 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