{"id":2790,"date":"2017-07-07T13:35:29","date_gmt":"2017-07-07T11:35:29","guid":{"rendered":"https:\/\/www.neurowebdesign.it\/?page_id=2790"},"modified":"2020-09-17T22:36:08","modified_gmt":"2020-09-17T20:36:08","slug":"usabilitytour17","status":"publish","type":"page","link":"https:\/\/www.neurowebdesign.it\/en\/usabilitytour17\/","title":{"rendered":"UsabilityTour17"},"content":{"rendered":"<div class=\"wpb-content-wrapper\">[vc_row full_width=&#8221;stretch_row_content_no_spaces&#8221;][vc_column]\n\t\t\t<!-- START usabilitytour17en REVOLUTION SLIDER 6.7.34 --><p class=\"rs-p-wp-fix\"><\/p>\n\t\t\t<rs-module-wrap id=\"rev_slider_101_2_wrapper\" data-source=\"gallery\" style=\"visibility:hidden;background:transparent;padding:0;margin:0px auto;margin-top:0;margin-bottom:0;\">\n\t\t\t\t<rs-module id=\"rev_slider_101_2\" style=\"\" data-version=\"6.7.34\">\n\t\t\t\t\t<rs-slides style=\"overflow: hidden; position: absolute;\">\n\t\t\t\t\t\t<rs-slide style=\"position: absolute;\" data-key=\"rs-168\" data-title=\"Slide\" data-duration=\"7000\" data-in=\"o:1;\" data-out=\"o:1;\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\/\/www.neurowebdesign.it\/wp-content\/plugins\/revslider\/sr6\/assets\/assets\/dummy.png\" alt=\"\" title=\"UsabilityTour17\" class=\"rev-slidebg tp-rs-img rs-lazyload\" data-lazyload=\"\/\/www.neurowebdesign.it\/wp-content\/uploads\/2017\/07\/Sfondo-testimonianze-e1499421323697.jpg\" data-parallax=\"off\" data-no-retina>\n<!--\n\t\t\t\t\t\t\t--><h6\n\t\t\t\t\t\t\t\tid=\"slider-101-slide-168-layer-1\" \n\t\t\t\t\t\t\t\tclass=\"rs-layer\"\n\t\t\t\t\t\t\t\tdata-type=\"text\"\n\t\t\t\t\t\t\t\tdata-color=\"rgba(255, 255, 255, 1)\"\n\t\t\t\t\t\t\t\tdata-rsp_ch=\"on\"\n\t\t\t\t\t\t\t\tdata-xy=\"x:c;y:m,t,t,t;yo:-33px,110px,92px,71px;\"\n\t\t\t\t\t\t\t\tdata-text=\"s:60,50,40,30;l:22;fw:300;\"\n\t\t\t\t\t\t\t\tdata-frame_0=\"tp:600;\"\n\t\t\t\t\t\t\t\tdata-frame_1=\"tp:600;e:power2.inOut;st:0;sp:150;\"\n\t\t\t\t\t\t\t\tdata-frame_999=\"o:0;tp:600;e:nothing;st:w;sp:0;sR:6850.0006103516;\"\n\t\t\t\t\t\t\t\tstyle=\"z-index:5;font-family:'Raleway';\"\n\t\t\t\t\t\t\t>UsabilityTour 2017 \n\t\t\t\t\t\t\t<\/h6><!--\n\n\t\t\t\t\t\t\t--><rs-layer\n\t\t\t\t\t\t\t\tid=\"slider-101-slide-168-layer-2\" \n\t\t\t\t\t\t\t\tdata-type=\"text\"\n\t\t\t\t\t\t\t\tdata-color=\"rgba(255, 255, 255, 1)\"\n\t\t\t\t\t\t\t\tdata-rsp_ch=\"on\"\n\t\t\t\t\t\t\t\tdata-xy=\"x:c;y:m;yo:48px,39px,30px,25px;\"\n\t\t\t\t\t\t\t\tdata-text=\"s:40,30,25,22;l:40,30,25,25;fw:300;\"\n\t\t\t\t\t\t\t\tdata-frame_0=\"tp:600;\"\n\t\t\t\t\t\t\t\tdata-frame_1=\"tp:600;e:power2.inOut;st:0;sp:150;\"\n\t\t\t\t\t\t\t\tdata-frame_999=\"o:0;tp:600;e:nothing;st:w;sR:6850.0006103516;\"\n\t\t\t\t\t\t\t\tstyle=\"z-index:6;font-family:'Raleway';\"\n\t\t\t\t\t\t\t><div align=\"center\">In collaboration with Ciset and Union Lido<\/p> \n\t\t\t\t\t\t\t<\/rs-layer><!--\n-->\t\t\t\t\t<\/rs-slide>\n\t\t\t\t\t<\/rs-slides>\n\t\t\t\t<\/rs-module>\n\t\t\t\t<script>\n\t\t\t\t\tsetREVStartSize({c: 'rev_slider_101_2',rl:[1240,1024,778,480],el:[],gw:[1920,1024,778,480],gh:[400,300,250,200],type:'hero',justify:'',layout:'fullwidth',mh:\"0\"});if (window.RS_MODULES!==undefined && window.RS_MODULES.modules!==undefined && window.RS_MODULES.modules[\"revslider1012\"]!==undefined) {window.RS_MODULES.modules[\"revslider1012\"].once = false;window.revapi101 = undefined;if (window.RS_MODULES.checkMinimal!==undefined) window.RS_MODULES.checkMinimal()}\n\t\t\t\t<\/script>\n\t\t\t<\/rs-module-wrap>\n\t\t\t<!-- END REVOLUTION SLIDER -->\n[vc_empty_space height=&#8221;50px&#8221;][\/vc_column][\/vc_row][vc_row equal_height=&#8221;yes&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_column_text]Second edition of <strong>UsabilityTour<\/strong>, the research project in the hotel field conducted in partnership with <strong>CISET<\/strong>. The usability tests this year took place at the <strong>Camping Union Lido<\/strong>, the first five-star camping in Italy, located in Cavallino-Treporti (VE).\r\n\r\nThis year the object of analysis was on <strong>images on hotel websites<\/strong>.\r\n\r\nThe Focus of this edition was the users&#8217;\u00a0<strong>emotional response<\/strong> whilst looking at hotel photographs. In particular, we wanted to analyze which images inspired the most reservations.\r\n\r\nA total of 46 tests were carried out using <strong>Eye Tracking<\/strong>, <strong>EEG and IAT<\/strong> (Implicit Association Test).\r\n\r\nThe data were presented in Vienna last November at the <strong>IFITT Workshop on Analytics in Tourism Design Forum.<\/strong>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;2871&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221;][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; el_class=&#8221;offer-block&#8221; enable_overlay=&#8221;true&#8221; css=&#8221;.vc_custom_1457521268140{background-color: #ffffff !important;}&#8221;][vc_column][vc_btn title=&#8221;BACK TO CASE STUDIES&#8221; style=&#8221;custom&#8221; custom_background=&#8221;#898989&#8243; custom_text=&#8221;#ffffff&#8221; shape=&#8221;square&#8221; align=&#8221;center&#8221; link=&#8221;url:https%3A%2F%2Fwww.neurowebdesign.it%2Fen%2Fportfolio%2F|||&#8221;][\/vc_column][\/vc_row]<\/div>","protected":false},"excerpt":{"rendered":"[vc_row full_width=&#8221;stretch_row_content_no_spaces&#8221;][vc_column][vc_empty_space height=&#8221;50px&#8221;][\/vc_column][\/vc_row][vc_row equal_height=&#8221;yes&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_column_text]Second edition of UsabilityTour, the research project in the hotel field conducted in partnership with CISET. The usability tests this year took place at the Camping Union Lido, the first five-star camping in Italy, located in Cavallino-Treporti (VE). This year the object of analysis was on images on hotel websites. The [&hellip;]","protected":false},"author":9,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-2790","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>UsabilityTour17 | NeuroWebDesign, Agenzia di Neuromarketing e UX<\/title>\n<meta name=\"description\" content=\"The Le Bistrot refreshment bar serves simple, informal cuisine in a refined, tasteful atmosphere.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.neurowebdesign.it\/en\/usabilitytour17\/\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"UsabilityTour17 | NeuroWebDesign, Agenzia di 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